Cups of Hope Essay Example for Free

Cups of Hope Essay Political culture as we’ve defined it in class is a pattern of orientation expressed in symbols, beliefs, and attitudes toward other people. The definition itself enables us to understand that every individual is involved and political culture plays an important role in a society. As for Filipino political culture, it is hard to come up with a general concept knowing that our country is an archipelago bounded by a lot culture, tradition and attitudes toward other people that may be an essential element for a nation’s progress or destruction. What are those culture and national character that can be a threat or an edge for our countries success? For us to be able to answer what are these cultures or national characters, we will relate it to former Senator Leticia Ramos Shahani’s Moral recovery program wherein she stated that our country is now a sick nation gravely afflicted by interlocking diseases of poverty, passivity, graft and corruption, exploitative patronage, factionalism, political instability, love for intrigue, lack of discipline, lack of patriotism and desire for self gratification. She further said that this cancerous growth is affecting the vital organs of our society to the extent that we seem to be in a state of paralysis wherein the patient is not responding to the problems confronting it. She said further that our country’s sickness is moral in nature that’s why she suggests that we should undergo an economic recovery program and we also urgently need a moral, intellectual and spiritual recovery program for us to be able to survive the interlocking diseases. That’s why she, together with senators Romulo and Maceda proposed a resolution directing the committee on education, arts and culture, social justice, welfare and development to immediately conduct a joint inquiry into the strengths and weaknesses of the character of the Filipino with a view to solving the social ills and strengthening the nation’s moral fiber (Resolution No.10,MRP). Where they came up with a list of the character of the Filipinos classified as to be our strengths and weaknesses, and these are the following for the strengths which includes pakikipagkapwa-tao, which includes bayanihan, utang na loob and pagdadamayan; Family orientation wherein Filipino families are attached with their family members; joy and humor which would still seen after a tragic event;flexibility, adaptability and creativity, hardwork and industry, faith and religiosity and the ability to survive, these strengths are really noticeable compared to the characters of the foreigners. On the other hand, the weaknesses are also here, and these would include extreme personalism, where an individual always relate things personally; extreme family centeredness where there’s an excessive concern for the family; lack of discipline, that includes lack of precision and compulsiveness, poor time management and in procrastination; passivity and lack of initiative that includes being too patient and long suffering for our diseases to the extent that we do not respond into it; colonial mentality, building preferences based on the foreign stuffs; kanya-kanya syndrome, lack of self analysis and self reflection. In this program, they focused in strengthening our weaknesses, which is really essential to further analyze the disease of our sick nation. In former senator’s program, she also proposed strategies that targets the roots or factors of these Filipino characters and these are the home environment, social environment, culture and language, history, educational system, religion, economic environment, political environment, mass media, leadership and role models. For former Senator Shahani, for us to be able to implement the strategies we should have a clean hands and pure hearts , she also believe that a strong national character based on patriotism, unity, honesty and self reliance is our ultimate and surest defense and our greatest hope lies within us. Based on former Senator Shahani’s moral recovery program, we can analyze that we have a lot of national character that serve as a threat that may lead to our country’s destruction or lead to â€Å"sui-policide†. So what should we do to prevent that â€Å"sui-policide† and the interlocking diseases? Does Senator Shahani’s proposal would really help? We, in our group believe that Shahani’s proposal will really be a great help in preventing that sui-policide. We believe that If we caused that interlocking diseases we must also be accountable to cure these diseases. We must start change within ourselves. We must be open to admit our weaknesses and furthe r strengthen it. From being passive, we must change and be aggressive in terms of responding to our nation’s diseases and in checking our government’s performance. We must also develop patriotism, unity, honesty, and self reliance because it is the ultimate and surest defense for that interlocking disease. We must learn to value our state, for us to be able to have an urge to save it from its destruction. We should abolish selfishness, extreme personalism, extreme family centeredness, colonial mentality, lack of self analysis and self reflection. And lastly, we must learn to be responsible in our actions, develop self discipline, for laws, even how strict it is implemented if we, citizens are not following that laws these laws will be useless. For us to have a progressive Philippines, we must build our people, our nation, how? Through what is former Senator Shahani suggest and we quote †Building a nation is through eliminating its weaknesses and developing our strengths. We must look at ourselves objectively, with scientific detachment and also emotionally,lovingly and when appropriately with disgust. We must view ourselves as might a lover viewing a loved one but also as a judge capable of giving a harsh verdict .† All of our desire to cure our sick nation is possible as long as we will build our people, our nation and all of these start within ourselves.

Language and Arthur Millers skills as a dramatist Essay Example for Free

Language and Arthur Millers skills as a dramatist Essay A view from the bridge is a two-act tragic play by Arthur Miller in the mid 50s. This play puts light on the working American-Sicilian population, in particular the Carbone family, the head of which is Eddie Carbone. In this essay I will be analysing Eddie Carbones character whilst occasionally making comments on the language and Arthur Millers skills as a dramatist. Eddie is a simple, straight forward man that lives with his beloved wife and niece. Alfieri describes Eddie as a long shore man. He is very protective over his orphaned niece, Catherine. Arthur Miller uses informal language to show Eddies social class. It is worthy to note that Arthur Miller was skilfully able to come down to the status of long shore man and was able to produce speech successfully in their tone and language. Eddie is portrayed as generous, but at the same time selfish and self-protective. This is since, although he is generous to offer his home to two of his wifes cousins, Marco and Rodolfo, he believes he is Superior. This is shown as he reminds Beatrice not to offer them his bed and he is very jealous of anyone that gets too close to Catherine. This jealousy also adds to his hardship in accepting Rodolfo and Catherines relationship, another reason to this envy is his over-protective nature. He has brought up Catherine as his own daughter and feels afraid to let her grow up, so he cannot face her having any relation to other men. Eddies wife, Beatrices is unhappy with Eddies attitude towards Catherine, which soon starts to create a rift between the couple. Its been many days and nights since you havent slept with me; shows that Eddie has been so caught up in Catherine and making sure she does not fall for Rodolpho, that he begins to forget about his duties as a husband. Further into the play, Eddie begins to feel another emotion towards Catherine: sexual attraction. This is shown by many things which happen throughout the play. He quickly begins to feel extremely jealous of the immediate impression Rodolfo makes on Catherine. The stage directions state at a point, He looks at [Catherine] like a lost boy, when she reveals her feeling for Rodolfo to him, but he is unable to admit it to everybody else. Furthermore, Eddie becomes so obsessed with Catherine, that he has no control over his emotions; for example Catherine begins to like Rodolpho, Eddie cannot control himself and has to find a way to vent his anger, so He decides to hurt Rodolpho, by using an exercise of teaching him to box,:you ever do any boxing? Eddie, at this point, feels so remorseless, that even when Rodolpho refuses to hit him, I dont want to hit you Eddie, he stills feels like the need to hit him, showing how obsessed he is. Moreover, Eddie becomes too interested into the relationship between Catherine and Rodolpho, that he involves the Immigration Bureau, this is because he could not spilt the true love apart. In the eyes of the audience and the other characters, it causes Eddies remaining honours to be thrown in the dirt. As in any community, even though there may be accused, the government should not be called in, otherwise the one, who spread the word, shall not be respected by all others and therefore, he becomes an out-cast. His redemption occurs towards the end of the play. His honour is restored with his own death. This is as he fights with Marco and ultimately dies, but he accepts his fate, and therefore restoring his respect and honour. In this part of the play, he also shows how he had planned the fight and was so obsessed that he brought a knife and fought like a coward. This brought his redeemed respect again to an all time low. Society respects a man, who acts like a man, and Eddie in this part, fights like a coward, which is unacceptable in the society. In conclusion, Eddie, although being a real man at the start, ends his life in a shameful and cowardly way. In my analysis, I have shown how Arthur Miller portrays this in an effective and skilful way, which shows his brilliant ability as a writer. I feel that A View from the Bridge is a very high-quality book with a interesting and deep story, giving it full marks in my view.

Analyse and discuss the marketing strategy used by Starbucks

Analyse and discuss the marketing strategy used by Starbucks Marketing is an essential part of a business strategy that can affect people view about a brand and this essay will duly demonstrate the effectiveness of Starbucks marketing strategy, particularly sensory marketing in attracting new young customers. There are numerous marketing techniques in todays business, different companies use different strategies, in order to sell its products to customers. One of the marketing techniques that became an object of discussion in a few companies is sensory marketing. It is important that companies understand sensory marketing for their business and how it will influence their marketing strategies in attracting new customers. Starbucks is a famous coffee company that has been implementing sensory marketing in their strategies for a few years. This essay will begin by, firstly, describing five senses included in sensory marketing and their relations to customer perception. Secondly, case studies in two Starbucks special outlets in creating comfortab le ambience will be introduced. Thirdly, we will discuss the importance of customer service, which can create customers experience through their senses. Fourthly, Starbucks online marketing strategy that matches with the evolution of todays technology. Lastly, we will analyse Starbucks sensory marketing strategy with its effectiveness to attracting new young customers. At the beginning we have to understand sensory marketing, and why it is necessary and how it influences customer perception of a product. Sensory marketing is a technique using five human senses to promote products, which has to be unique, authentic, and people can easily remember your brand (Bhargava, 2008, 208). Five senses which humans have are sight, sound, taste, smell, and touch; these senses can be used for persuading customers to interest its products. The sense of sight is the most seductive senses that humans have and human logic can be persuaded by this sense, therefore it is most widely used by companies in their marketing strategy. The other senses that not less important are taste and smell. These two senses are closely connected, which are very important in food and beverages business, because these senses enable the brain in creating memorable sensation in human minds. The sense of smell can turn-off other senses if customers have bad experience in smell. The last two senses that companies might consider are sense of sound and touch, which can help companies to give more experiences for customer about a product.Therefore, companies can utilise senses for their strategy to maintain customers as well as attracting new customers. One of the key points of Starbucks sensory marketing strategy is the appearance of their outlets that can maintain their customers to have a good perception about the brand as well as attract new customers. Starbucks marketing strategy, most of the time, concern customer experience, which involves customer senses through personal value and meaningful connection (Michelli, 2007, 11). The sound of the barista, who is a coffee preparer, working with the coffee machine and the smell of brewed coffee aroma are memorable moments related to our senses and naturally stored in customers memory. This ambience setting made their customers always visit the outlet and create Starbucks outlet to be the third place between work and home (Michelli, 2007, 103). The new Starbucks outlet concept in Central London, which opened in November 2009 can be a case study. The new concept is to provide a comfortable place in order to meet customer expectations including a beautiful environment and a new Starbuc ks experience Moreover, until 2006 Starbucks had opened four Starbucks Hear Music Coffeehouse, which are special outlets for its segmented customers (Starbucks, 2006). The main idea is to fulfil customers passion about music, i.e. using the hearing sense to reach customer experience with the Starbucks. Consequently, in every business development, Starbucks always tries to use sensory marketing to be their strategy to attract customers. Furthermore, other important part of the Starbucks sensory marketing strategy is customer services, which led Starbucks to be on the top of customers minds when thinking about places to have coffee, and it is created from customer experience with their senses. When customers enter Starbucks outlets they feel that they have a different experience, everybody feels welcome and regulars are normally recognised by the employees. Moreover, some of Starbucks employees try to remember their names, their jobs, and their favourite drinks (Michelli, 2007, 23). This situation made customers feel that they have a special relationship more than just fulfil their needs to buy a coffee. Starbucks have a service motto named make it on your own. This service allows customers to create their own coffee in order to meet their expectation in taste. In food and beverages business, taste and smell are two important parts to be required because different customers have different expectations in their taste and smell. Starbucks carefully considers, understands and delivers this to its customers with customisation in their drinks and provides various sizes of cups. Starbucks has put these strategies into primary strategy by using human senses to meet their needs and expectations. In recent years, technology has become more necessary and Starbucks follows these needs by providing resources, which can create more experience with their customers through sense of touch, sight, and sound.. Nowadays, we can see people using their smart phones, laptops, iPods, and many other smart devices that connect to the Internet during the day on a regular basis., Since first of July this year, Starbucks in America started to provide free Wi-Fi connection for its customers and launched Starbucks Digital Network content, that give enables its customers to access the premium partners such as iTunes, The New York Times, Patch, USA today, The Wall Street Journal, Yahoo!, and Zagat Meanwhile, the growth of social media such as Facebook, Twitter, and even Foursquare, forced Starbucks to be a part of these communications evolution in using technologies. Moreover, Starbucks has its own website called My Starbucks Idea, which allows their customers to give their idea, opinion about some ones idea, and join the discussion. These online marketing strategies are still related with their sensory marketing strategy that put together the sense of touch, sight, and sound, in order to meet young customers needs, who might only choose Starbucks to browse the internet, listen to music, or to go on facebook and twitter. Starbucks sensory marketing strategy has succeeded in maintaining its customers as well as attracting new ones, particularly young generations, and matched with the spirit of company innovation to inspire and support young people. The Starbucks website (2010) states that their goal is to engage 50,000 young people, who will in turn innovate, take action, and inspire 100,000 individuals in their communities by 2015; this means that Starbucks combines their strategy with social responsibility, which will be considered as a respectable company amongst the young people. On The Next Web website Noff (2010) discovered that Starbucks has over 705,000 followers on twitter and over 5,428,000 fans on Facebook. You could say that they are doing something right on the web, this fact shows that Starbucks has many loyal customers and most of them are the Internet users, especially young people. Starbucks also runs loyalty programs to attract young customers. Therefore, Starbucks sensory marketing strategy is considered as an effective strategy that has strong relationship with senses to attract new customers, particularly young customers with their spirit and innovative characteristics. In conclusion, this essay has demonstrated the effectiveness of Starbucks sensory marketing strategy to attract new young customers by analysing and discussing its relation the five human senses. Starbucks uses the five senses to make memorable experiences for its customers, particularly through their online marketing strategy, which satisfies young customers needs in adapting technology. Todays technology, such as social media and music content which are mainly used by young people, delivers new experience for customers. In fact, we can see this achievement from the number of fans on their Facebook and followers on Twitter. Starbucks has created emotional connection with its customers, uniqueness in make it on your own coffee, and attentive to details in every aspect of the outlet ambience. In comparison to other companies, Starbucks advertising and promotions expense is relatively small, they have always focused their budget on connecting the customers experience with the five huma n senses. The key point of their success in using sensory marketing is applying it consistently for a long period with passion throughout their everyday services. Customer experience is an intangible asset and very valuable, which made the Starbucks brand become a top operator in the coffee business.

Titus :: essays research papers

Titus" by William Shakespeare, Titus was a decent and honorable man. Titus loved and cherished his daughter Lavinia. He was a traditionalist, and stuck by his morals. Titus was brave. He showed he was loyal to those he cared for. He honored his family. Titus was a respected soldier and leader. Titus was a decent man because he loved and cherished his daughter Lavinia. Being Lavinia was his only daughter of twenty-six children; he spoke highly of her. In act 1, Titus addresses the public by saying "Kind Rome, that hast thus loving reserved, The cordial of mine age to glad my heart. Lavinia live, outlive thy father's days, and fame's eternal date, for virtues praise" (138). He is describing the link between Lavinia and his heart, and telling her to outlive, and go beyond him. In act 3 Titus shows he would do anything for Lavinia after her hands were chopped off. He says "Give me a sword, I'll chop off my hands too" (194). Being willing to sacrifice his own hands for his daughter shows his deep love for her. Lavinia means so much to Titus, that in act 3 he explains "But that which gives my soul the greatest spurn, Is dear Lavinia, dearer than my soul" (195), meaning his dear Lavinia's misery is giving his soul the greatest amount of hurt. Af ter comparing Ovid's description of the forest to where Titus and his sons hunted, he cries out "O' had we never, never hunted there! Patterned by that the poet here describes, By nature made for murders and for rapes" (214). Titus cares so much for his daughter that he is blaming himself for hunting in a place that is set for a murder or rape to occur. Being a traditionalist is another quality that made Titus an honorable man. In act 1 Titus shows his respect for religious tradition by telling Tamora, "Alive and dead, and for their brethren slain, Religiously they ask a sacrifice. To this your son is marked, and die he must, T'appease their groaning shadows that are gone" (135). He is obeying religion and will kill Tamora's oldest son (Alarbus), for those who have sinned in his family. When Alarbus is being buried in act 1, Titus makes a speech that states "In peace and honour rest you here, my sons; Rome's readiest champions, repose you here in rest, Secure from worldly chances and mishaps.

Anglian and Anglo-Scandinavian Settlement at Cottam :: Medieval Archaeology Essays

Anglian and Anglo-Scandinavian Settlement at Cottam Excavation of the Anglian and Anglo-Scandinavian settlement at Cottam B (NGR 49754667) continued in July 1995, directed by Dr J.D. Richards for the Department of Archaeology, University of York. Work focused on a possible 10th-century settlement focus, c.200m NE of the 8th/9th-century site investigated in 1993. Two Norse bells, a 10th-century spearhead and a Jellinge-style brooch had been recovered from this area by metal-detector users, and field-walking had yielded Torksey-type ware sherds. Aerial photographs showed very few crop-marks in this area, although a magnetometer survey was conducted in Spring 1995 and revealed several ditched enclosures either side of droveways. The purpose of the 1995 excavation was to: - evaluate the survival of evidence in this area and investigate the reasons for the lack of crop-marks; - test the theory that this site represented a localised settlement shift from the SW; - characterise the nature of settlement in this area. A trench 20 x 100m was cut across the entrance, a central trackway, and parts of at least two enclosures. This revealed a massive ditched entranceway with an internal rampart and substantial wooden gate structure. At this point the ditch was at least 1.5m deep by 2.5m wide with a rampart behind it, although elsewhere the trackways and enclosures were defined by shallow ditches, less than 0.5m in depth. It appears that the main purpose of the entrance was for display rather than defensive purposes. Traces of several post-built structures were discovered within the enclosures, although truncation by ploughing had removed all occupation deposits and continues to make it difficult to define coherent building plans. The lack of crop-marks was demonstrated to be the result of the shallow nature of most of the features, many less than 0.1m deep, making them visible to magnetometry but not affecting crop growth. Several structural features were identified however, including a possible quarry pit and several industrial features which yielded large quantities of fuel ash slag. The finds recovered included two late strap-ends, one conveniently from a post-hole, as well as a number of dress pins, and a finger ring decorated with ring and dot ornament. The pottery, including York-, Torksey- and Maxey-type wares, attests to a range of trading contacts, both N and S of the Humber. This is in stark contrast to the 8th and early 9th century focus, which was apparently aceramic.

The Euro Essay -- Currency Currencies Finance Economy Essays

The Euro The new international currency of the European Economic union, euro became the national currency on January 1 2002. In this union where only euro is valid as currency includes Austria, Belgium, Finland, France, Germany, Greece, Ireland, Italy, Luxemburg, Netherlands, Portugal and Spain and their national currencies will cease to exist. Before the euro formation, there existed the gold standard and the Bretton Woods system. Both were aimed at the internal and external stability. These policies collapsed when the two goals diverged. Since the euro eliminates the exchange rate problem and focuses more on the internal stability by unifying currency, the policy target dichotomy can be resolved. Even though nothing like euro has been established before, it was formed to benefit the European economy by controlling the budget deficit, by having a more stable government, and by creating an even closer union among the people of Europe thus there are many benefits that will allow euro to exist in the long run. The formation of euro has increased the importance of internal stability such as price stability and employment. The Europe’s move to euro must stand on a foundation of stable government policies. The stability will cause lower prices, lower interest and create more jobs and investment. The internal stability should be build from the inside and not pressured from the outside by fixed exchange rates, †Monetary stability had to be built at home† quoted by Heinz-Peter SpaHn. By uniting Europe the â€Å"home† area has expanded. The articles in the Treaty on European Union clarifies that the budget deficit cannot exceed 3% of countries gross domestic product by establishing very clear surveillance procedures. The deficit ... ...sizes and colors and posses identical designs in all 12 countries. This makes it easier for a foreigner to recognize the bank note. The formation of euro can have two outcomes. It is either the great experiment like the critics says or it will succeed in the future and stabilize the economy by focusing on the internal balance. By increasing trade and reducing trade restrictions Europe will be more integrated. The increase in competition will benefit the growth of the economy. For economy to expand there have to be new innovations. To have new innovations, there have to be experiments in the economy. The introduction of euro is completely new in our economy and it is a great experiment that will succeed and promote the overall economic growth. This is not a short run move. Euro needs time to develop so that the beneficial results should be seen in the long run.

The Technology Has One Of The Biggest Development

It has become the first phone with multi- touch screen. Since this moment, a lot of other companies such as Samsung r ETCH tried to tackle Apple and outsell Phone. This has become the beginning of the famous confrontation between Android and ISO. R R R The latest model of Apple, Phone 55, was released in 201 3, 30 years ago after the first cellophane. It seems incredible how drastically changed the history of the mobile phones within 3 decades.From big and heavy brick it transformed into the small and convenient device with multi-touch screen R with the ability to download many different APS, and have a ton of many other options such s R easy access to the Internet in any time and place and, of course, a good camera R R You may not be the fan of the Apple, but there's the one thing you should admit: they do start the trends. In 2010 Apple presented a brand legendary gadget -? Pad. And suddenly everyone wanted to have a tablet.And many variations with different Ox's such as Android, W indows, and ISO is continuing to appear till today R The development of tablets made a real revolution. Almost 10 years ago appearing of the notebooks made needless cumbersome and inconvenient to carry personal computers. Nowadays, because of tablets even notebooks will stay in the past soon. R In 2013 Microsoft released the Surface, Windows-8-based newcomer to the tablet wars, which doubles as keyboard and allows this device to serve as notebook.So you have a table and a notebook in one device But technological progress touched not only phones and computers, it made the things that we couldn't even imagine. R â€Å"The future is now' – this is slogan of the Google Glass – the display of augmented reality which has the form of the glasses. R It means hat you can take a picture, record a video, send a message, make a phone call and use Google using only the glasses.It seems impossible but this is reality. R Another technical newcomer that becoming popular today is Smar t Watch – a computerized wristwatch with functionality that is enhanced beyond timekeeping and have such functions as WI-IF, audio and video player, GAPS and many other. R As we see, for the 30 years gadgets literally became the part of our life. The technologies are rapidly developing R and every year they amaze us more and more.